Archives for May 2015

TJS Weekend Reads For The Busy Bee

May 22, 2015 By Jen Chase

Green Kitchen Travels is just one in a kickass stack of books at The Rose waiting for you to pick up and flip as you sip. Best enjoyed with something green and tasty like a Bee True To You.

Looking for some weekend reads? Pre-summer brain food? For today’s busy bee, taking a personal time out for a little written-word R&R can mean anything from catching up on food blogs to high-thought books about organics’ regulations…and that range was WAY proven at the Friday morn weekly Team TJS meeting, where as we helped each other plan and prioritize our contribution to the company for the week ahead, we snuck in a little talk time about what we’re reading.

We’re all pretty like-minded…but man, hello diverse! Here are the four titles we realized we’re groovin’ on that we thought we’d mention to you lovelies. Beecause sharing is caring.

Happy weekend, Bees!

WHO…Jamie, co-founder and CEO

SHE’S READING… Fruitless Fall: Collapse of the Honey Bee and the Coming Agricultural Crisis (Rowan Jacobsen)

IT’S ABOUT…the incredibly sad/scary/insert your favorite gutting adjective about what caused honeybees to go AWOL in spring 2007. Citing the plight by its many names (colony collapse disorder; mad bee disease; bee auto-immune deficiency) and using facts and plain-speak like a good investigative food journo should, (plus a lotta bee love), Jacobsen explains how neurotoxin-laced pesticides and even antibiotics used by conventional farmers on flower crops across the country are sickening the bees we need to help pollinate our every three bites of food. If you ever needed a reason for eating organic, Jacobsen does you a solid with his 288 pages.

WHY READ? Change needs to happen when it comes to how we view organic farming, says Jamie. Hard not to feel doomsdayish about the plight of innocent bees. But there’s so much hope if writers like Jacobsen help influence future generations of mindful eaters. His most important audience? The farmers and regulators at national levels who have the ability to keep this from beecoming a decades-long catastrophee.

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WHO…Mallory, creative director

SHE’S READING…Green Kitchen Travels: Healthy vegetarian food inspired by our adventures by David Frenkiel and Luise Vindahl.

IT’S ABOUT…So there’s this couple. And they’re new parents. And they have a crazy-popular blog where they write crazy-popular posts of food that’s beautiful to eat and look at (Vindahl is a photog and the book and blog sure show it). This second book of theirs features 90 recipes they’ve enjoyed during travels around the world. Vegetarian and/or vegan and almost entirely gluten-free, the dishes stand strong alone; but coupled with the artistry and total passion this duo puts into sharing their love of healthful, mindfully good food, well it’s worth grabbing a green TJS juice and hunkering down for some un-guilty pleasure reading.

WHY READ? Um, did you not just read the above? If for no other reason, read it why Mal is: she loves the story and the recipes.

BONUS BOOM! If you get your juice at The Rose on St Rose Parkway there’s a copy on the communal reading shelf. So go ahead. Sip and flip.

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WHO…Marcella, co-founder and COO

SHE’S READING…Mating in Captivity: Unlocking Erotic Intelligence by Esther Perel.

IT’S ABOUT…Get yer mind outta the gutter. Yes, “erotic” is in the title but this book is so deep. So. Perel’s a psychotherapist and her long-heralded book is clear and direct in presenting insights about coupledom and sexuality, and how to balance the two. Gays, straights, marrieds, singletons…this book is about conflict resolution and finding peaceful balance in a relationship, and its lessons, if learned early, can help alter your lifelong lens on love and the intimacy sought (and hopefully found) between two people.

WHY READ? Honestly, we hear about this relationship shit on the fly but often don’t develop an understanding about it until we’re in trouble: desire requires distance but intimacy needs proximity, or what’s it takes to keep a spark in a relationship. Whether you have an A+ relationship or you’re looking for one, there’s no bad time to pick up this puppy, and a refresher will always make you better. Ask Marce. She’s so wise.

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WHO…Jen, content director

SHE’S READING…Kundalini Yoga, The Flow of Eternal Power by Khakti Parwha Kaur Khalsa

IT’S ABOUT…With the heading, “A Simple Guide to the Yoga of Awareness,” this book is like Kundalini For Dummies. Khalsa was taught by Yogi Bhajan, Ph.D., the daddy of kundalini and the gem responsible for bringing it to the West, and it’s written with the same humor and lightness Bhajan’s teachings are known for. A flavor of yoga that weaves song, chant and meditation with movement to increase the body’s kundalini energy, it’s an easy-to-follow guide covering how we can yoga ourselves toward ultimate health and wellness.

WHY READ? Kundalini is an acquired taste, but don’t be fooled: it can be way more aerobic of body and mind than it seems at first blush. And for anyone who’s dabbled, this book lends deeper meaning to what’s done in a class. Essential for anyone who’s hooked on kundalini as a tool for navigating the day while connecting to something higher…both in the Universe and in ourselves.

Juice Myth Debunked: Juice vs. Smoothie

May 18, 2015 By Jen Chase

In the juice vs. smoothie smackdown, the winner…is you. Here’s how.

Some of the awesome managers at The Hive (the Ft. Apache store) gave Team TJS a heads up about a question they’ve fielded a lot lately, and it’s one that Marcella hears a lot, too, and wanted cleared up:

WHAT’S BETTER: COLD-PRESSED JUICE OR SMOOTHIES?

Truth is, they’re pretty opposite: one has soluble fiber (juice), one has insoluble fiber (smoothies); one’s a known meal replacer; one’s the Flusher of All-Things Nastybad we store in our gut…yet if made right—with more veggies than fruit, more produce than protein-pumping additives—both do your bod a solid and are great for increasing your produce intake. But it does depend on how you want to achieve your #MissionNutrition:

Our ubiquitous Bee WHealthy™. Can’t even tell you how many pounds of produce are packed into this puppy. (Say that 10 times fast.)

JUICING extracts most of the insoluble fiber from produce, leaving the soluble kind behind. Insoluble fiber helps create stool and makes it bulky so it moves food through the system. In the absence of insoluble fiber, and with less need to move that shit on out (literally), drinking juice makes it easy for the bod absorb nutrients into the bloodstream because it doesn’t make the digestive system work so hard. It’s also why juicing may be better for some folks with digestive problems. Think of it as a kinder, gentler way to eat your veggies.

SMOOTHIES contain all the insoluble fiber that juice is missing, so they keep you fuller, longer.

JUICING is perfect for when the goal is to consistently flush your system with nutrients as you rid your bod of what’s left from the “reward foods” we love to enjoy (and, yes: even scratch-made baked goods, homemade ice cream and craft cocktails leave behind a trail of nasties). Thank juice’s soluble fiber for that and for absorbing water in our systems, acting like a pre-biotic to help build up good bacteria in the gut, and helping to regulate blood sugar.

This was the limited-run "Bee Mine" from last February. Pretty, huh? You can see that smoothies are thicker and make an excellent meal replacement...but be mindful of hidden sugar.

This was the limited-run “Bee Mine” from last February. You can see that smoothies are thicker and make an excellent meal replacement…but watch hidden sugar.

SMOOTHIES can act as a dependable meal replacement when made with healthy protein powder or low-fat dairy or dairy replacement like nutmilks.

JUICING lets you to consume the equivalent of POUNDS of produce in one easy-to-sip glass at a time thanks to the removal of the produce’s harder-to-digest cellulose.

SMOOTHIES allow you to effortlessly ingest things you enjoy having in your diet like supplement powders, adaptogens, seeds and ground nuts…most of which wouldn’t typically taste as good going down the hatch if they were mixed with veggie juice.

(See? Different yet beeautifully the same in that they both nourish the body. Just be sure to always opt for veggie-heavy recipes since sugar will never leave you as light and lithe as greens.)

And since we’re equal-opportunity product promoters here, now’s a great time to remind that, yes, The Juice Standard is a raging cold-pressed juice bar that sources organic produce, nuts, seeds and grains for its recipes…but we also sport four regular-menu smoothies—Green Is Good, the BFF, Protein Power, and Berry Antioxidizing—for when you think that sipping your meal will do your body good. You know. Like this guy taught us.

https://www.youtube.com/watch?v=lvP1E2WJ48o

(All hail Mr. Goodbody. )

Gots some other myths you’d like politely debunked? Email your questions to info@juicestandard.com.

3-Day Cleanse Incentive Is Almost A Memory

May 6, 2015 By Jen Chase

All May, anyone who’s bought a three-day cleanse has gotten a few little extras: a little coffee, a little cash and a whole lotta cleansing. But the incentive is almost gone!

Intrigued? It goes a lil’ something like this….

Pictured is the TJS Green Standard Cleanse. What’s better than getting yourself all clean on the inside and having a few extra dollars in your pocket, to boot?

WHAT: Ca$h+Coffee

WHEN: FOUR MORE DAYS (May 28-31)

HOW IT WORKS: With every three-day cleanse you buy before 1 June, on the fourth day, bring back your 18 rinsed bottles for an $18 refund (that’s $1 for every rinsed glass bottle), plus your choice of a free BEE INVINCIBLE or RAW CACAO MOCHA as a thank you from TJS. Coinciding with our Military Month “FUN-AN-THROPY” effort, we’ll wholeheartedly accept donations of any amount toward our collection for Wounded Warrior Project.

WHY: The three-dayer is TJS’ most popular cleanse, so what better time to encourage you spring sippers to juice with us. (Think of juice like soap for your insides. Yes! “Insides Soap!” Soap that tastes delicious and nothing like soap!)

As for the free Bee Invincible or Raw Cacao Mocha, easing off a cleanse should include gentle chewing like raw or steamed produce and some good fats…then, a move toward gently cooked grains, and finally, protein (if you eat it). But for folks who love their coffee and can’t wait the three-day breakup to be over, our Bee Invincible is the healthiest cuppa in all the land. (And if you’re crazy for cacao, the Raw Cacao Mocha is for you.)

Treats are sweet! Buy a three-day cleanse before 1 June and your bod, belly (and pocket!) will reap the rewards.

What’s in ‘em? Made from two scrumptious espresso pulls of Mothership Coffee’s locally roasted beans, plus a combo of grass-fed butter, ghee and coconut oil (you choose what goes in), the healthy fats in Bee Invincible slow caffeine absorption and help your bod avoid the typical spike-and-crash like a sugar- and dairy-laden coffee drink might.

Prefer chocolate in your coffee? The Raw Cacao Mocha has the same espresso plus raw cashew milk, cacao and honey, plus cinnamon and some steam. When it’s all blended up, you’ll never miss a sugar-laden something ending in “ino” ever again.

Seriously: What price is WHealth? Offer good at at both “The Hive” (4555 S. Ft. Apache, Rd., Suite 144, Las Vegas, NV 89147) and “The Rose” (2530 St. Rose Pkwy. Henderson, NV 89074) all month long.

A TJS Fast Is All About Support

May 6, 2015 By Jen Chase

We’re not into root-a-toot-tooting our own horns over here, but when we’re proud, we’re proud. And anyone who’s fasted with The Juice Standard knows that the minute you make up your mind to drink ours versus theirs is when the support starts. And support is one of the things we’re praised for most. Grin.

Now, beelievers know that fasts (or “cleanses,” if you prefer that word but we’re going with fast) purge toxins, fats, metals, free radicals, and other ick stuff from your system. But what if you’re on the fence, anyway? Beehold: A TJS Cheat Sheet about why juice fasts are good but TJS juice fasts are best.

TJS Green Standard Cleanse

WHY FAST?

Innards feel “off” and you can’t pinpoint why?
Late-night, work-travel room service weighing you down?
Indulging at restaurants more than usual?
Crave the clarity from sipping pure nutrition?

Disparate answers that all happen to be right. From weight loss and glowy skin to increased energy and inner reflection, juice fasts of one to however-many days you choose calm our insides (and often busy brains, too) by resting the digestive tract from breaking down whole foods and letting it almost effortlessly absorb the nutrient-dense goodness in cold-pressed juice.

WHY FAST…WITH TJS?

Keepin’ it real, here:

1) We’re organic. Not a little organic. Not kinda. Not organic except for when conventional is cheaper. We source organic like these guys are farmers. And not many juice bars can say that and we’re mad proud we can.

2) We’re local. We beelieve freshness is a virtue and instead of cleansing with juice from another part of the country, we cold press what Nevada and its surrounding states so bountifully provide so you may drink local. You’re most certainly welcome.

3) We’re bomb with customer service. Seriously: The best reason to juice fast with TJS is that we all care. Mallory puts a you-can-do-it love note in your juice bag just like momma used to write. Marcella is crazy-ass present at both locations, ever ready to answer questions. And Jamie’s done these fasts so often there’s nothing she won’t take the time to try to answer based on her personal experience alone (and her research skillz rock).

Caring. We all just reallyeffingcare.

We’re not a pop-up. Not a fad. Not a company run by people removed from their product. We are our product. We have standards. And we hope our juice standards are yours.

We Salute Our Troops

May 6, 2015 By Jen Chase

Military. Soldiers. Strength. Freedom. How do those words make you feel? Do you have friends or fam who have fought for their country? If so, we don’t even know them but can say without measure that we appreciate their selflessness.

United We Juice

Whatever it is that moves someone to fight for the rights of people they’ve never met is enigmatic at best, and something The Juice Standard honors so deeply that this month, when we were looking to put our philanthropy where our heart is, we chose Wounded Warrior Project. You’ve probably seen the ads on TV or at McCarran: it’s the national org that started as a program to provide comfort items to soldiers who returned home wounded from their tours in Afghanistan in Iraq, and it’s morphed into a full-on, long-term assistance effort supporting any wounded service member as they acclimate to post-military life.

Here’s the deal: In May, for all you beeautiful juicers who are already so good about recycling your glass Singletons for $1, we’ll happily welcome you to donate your buckeroo to our collection for the Wounded Warrior Project cause. By month’s end, we’ll donate in the name of the company from every thoughtful dollar given.

Think about it: Strange countries and scary places. Building camaraderie with folks who might not make it. Danger. The unknown. And for what?

Not for what. For whom. And by for whom we mean for us.

Whether their need is mental, physical or spiritual, once soldiers come home we beelieve in taking care of them beecause they’ve long taken care of us. That’s why we’re proud to support Wounded Warrior Project this month. Hope you will be, too.